|Business and design professionals know about Pantone colors. They've used a Pantone color swatch book to pick the colors for their company's stationery, logos, marketing materials, advertising and promotions and various other printing jobs. However, you can use Pantone colors for more than just picking a nice color for your letterhead or logo.
Using a Pantone swatch book you can find the perfect color for more than just your printing. You can use it to decide on a color for a bedroom in your home, which color shirt to wear to the High Quality Color Printer's banquet or even use it to bake that turkey just right so it's just about Pantone 158.
Whatever you use your Pantone swatch book for, remember that the pantone color you choose affects the entire design. Collaborating color in your designs is a good way to unify your design and message. Use colors that compliment each other and convey the message you want your audience to perceive from your design.
If you are lucky enough to own a Pantone Color System swatch book, remember that it is important to replace your color cards or selectors annually. The ink can fade, the paper can yellow and general wear and tear can alter the perception of the printed color in your swatch book.